Huntington Ford Lincoln will be working with Sokal to better its marketing and advertising strategies, including a new website launch in May.
The North Carolina-based firm plans on assisting the West Jericho Turnpike dealership by promoting the business that sells new and pre-owned Ford and Lincoln vehicles.
“We believe that having the Sokal team on board will allow the community to experience these benefits firsthand,” Ed Kava, general manager of Huntington Ford Lincoln, said. “We’re eager to move forward with fresh advertising strategies.”
Although Sokal has its headquarters in Raleigh, it is the area’s largest advertising agency that focuses on automotive advertising.
“Being a former Northerner, I understand the high demand of excellence that region of the country demands, and my team will prove to deliver exactly what our client expects, and then some,” said Mark Sokal, CEO of Sokal.